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Why customer experience matters in B2B sales and how to deliver it.
In the latest ‘State of the Connected Customer’ report from Salesforce, your B2B buyer’s needs are laid bare. 89% of buyers say the experience a company provides is as important as the products or services it provides. The salesperson’s role in providing that experience is critical and the great news is, if you can provide a quality experience, 82% of buyers say that it raises their expectations of other companies, thereby raising the bar for your competition.
What is 360 survey best practice? (part 2)
In the final part of this two-part blog we build upon how you can design and communicate a 360 survey and focus on how you can designate 360 raters and how to give effective feedback.
What is our Acuity® for Strategic Sales Model?
Duis mollis, est non commodo luctus, nisi erat porttitor ligula, eget lacinia odio sem nec elit. Morbi leo risus, porta ac consectetur ac, vestibu lum at eros. Nulla vitae elit libero, a pharetra augue.
What is 360 survey best practice? (part 1)
In this two-part blog we use research literature and independent best practice guides to summarise the range of factors that constitute a successful 360 programme.
Using 360 feedback to improve the performance of your sales teams
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Welcome to our new podcast!
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How sales-focused 360 feedback can help technical experts become your strategic sales stars
When a technical expert (e.g. lawyer, management consultant, human capital consultant, accountant, IT consultant) is promoted into a leadership role, it is likely they will also inherit a portfolio of client accounts they need to grow and be given targets to find new clients. This is often the first time they have been assigned targets and been in a sales role.
What can online 360 feedback do for my sales team?
As a leader of a sales team you want to maximise the performance of your team to deliver your sales target. In a world where salespeople may only spend one-third of their time on selling, it’s no wonder that nearly 60% expect to fall short of their quotas*. So, what can you do to help your salespeople to identify what they need to do differently?
4 ways to use 360 feedback to improve your Sales team performance
A well run 360 feedback survey can produce many benefits for both companies and more importantly, individuals. Not only does a robust 360 feedback process identify an individual’s strengths and weaknesses, but it also helps to develop their self-awareness.
But what about from a sales lens? How can the use of 360 feedback truly help improve the performance of your sales team?